MATCHBOX DEMO DAYS
Make some serious dollars for your organization.
Build stronger relationships with industry partners while providing a valuable service to members.
What Are Demo Days?
Matchbox Demo Days are thoughtfully designed online events where your association brings together a curated selection of vendors from similar product categories to showcase their technology and services to your members—an engaged audience of potential buyers. These events create a low-pressure, collaborative environment where attendees can explore solutions, ask questions, and make more confident, informed purchasing decisions.
A Matchbox Demo Days series provides a new member benefit, strengthens relationships with industry partners, and becomes a new source of sustainable, recurring non-dues revenue.
WHy Matchbox Demo Days?
Matchbox simplifies the planning and execution of Demo Days by becoming an extension of your team, ensuring a seamless experience that delivers exceptional value to both members and vendors.
From start to finish, we provide expert guidance, customized resources, and a purpose-built platform to make your Demo Days initiative a resounding success.
Demo Days shouldn’t be a puzzle to solve on your own — Matchbox’s people, process & platform deliver repeatable results.
BENEFITS OF DEMO DAYS
Matchbox Demo Days offer substantial value for every stakeholder involved. Many clients are now running these events as a regular series due to their success.
For Members
Demo Days allow attendees to compare offerings from multiple vendors at once, making an overwhelming purchasing process more simple and efficient.
Attendees appreciate the low-pressure environment of the group demo and social buying experience, benefitting from questions asked by organizations similar to theirs.
For Industry Partners
Demo Days provide direct access to qualified leads already considering purchases in their product category, shortening the sales process.
Sponsors will jump at the opportunity to participate in this high-value initiative which provides opportunities to connect with members throughout the year.
For Your Association
A Matchbox Demo Days series provides a new member benefit, strengthens relationships with industry partners, and creates a new source of sustainable non-dues revenue.
Many associations offer Demo Days quarterly or monthly, due to their success in increasing member engagement and up-selling other sponsorship programs.
SUCCESS STORY
Seeing a need from members for information on technology solutions, ASAE, the American Society of Association Executives, asked themselves, rather than having an “expo hall” that runs alongside an existing education experience, what would happen if they created a dedicated online event experience for buyers?
Originally piloted as a single event, Demo Days quickly expanded into a successful monthly series, attracting new partners and significantly increasing sponsor investment. Demo Days have become a key driver of ASAE’s strategic growth and revenue goals.
With Matchbox providing end-to-end support—from event design and stakeholder engagement to live event management and post-event reporting—this Demo Days digital initiative has gone from strength to strength.
The Matchbox Difference
Ever wanted to launch a new initiative, member benefit, or sponsorship program – but your team didn’t have the bandwidth?
Or tried launching a DIY version of demo days on a videoconferencing platform and found the experience to be missing something?
Matchbox Professional Services extend the scope of your internal team. We work side by side with you to ensure smooth delivery of successful online Demo Days. Before each event, Matchbox coordinates with vendors, gathering marketing collateral for the platform and providing training to ensure polished, effective demos. On event days, we handle the chat moderation, in-session troubleshooting, and a green room to put presenters at ease.
